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If there’s one precursor to successful social media marketing, it's having consistently good reach for your posts. By its very nature, social media is a...
The world of Facebook advertising can be a daunting place. There’s copy to come up with, high quality images to choose from and policies and...
Regardless of how it continues to be perceived by marketers, content still holds a prominent position within the dark arts of digital. However, with constant...
Choosing fonts that work is an essential part of ensuring your social media graphics successfully communicate your message to your audience. A social media manager is...
In social media news this month, Facebook takes action on scam ads, Twitter introduces a new ‘Follow’ tool, Instagram tries going without the likes and...
Facebook is one of the top dogs in the social media world. The platform has over 2.41 billion monthly active users as of June 2019,...
Social media opens a world of opportunities to those that use it, either for business or for personal use. Social media platforms have changed the...
Vita Kadile is an Assistant Professor (Lecturer) in Marketing at Leeds University Business School, UK, where she also earned her PhD in Entrepreneurial Marketing with University of...
LinkedIn is fast becoming one of the best social media platforms to communicate with like-minded people, find new employees, create brand awareness and get leads...
