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Social Media News Roundup: January ’17 Week 3

Social Media News Roundup January Week 3 2017
A week is a long time in the digital age. Here’s our roundup of some of the biggest social media news stories of the past seven days
Instagram live lands in the UK

Instagram users in the UK, Germany, France, Brazil and Canada are now able to make use of live video broadcasting via Instagram’s Stories feature. Live for Instagram was first announced back in November 2016 but until now has not been available to users in the UK.

Instagram live videos appear in the top Stories slider on the Instagram app. They are available only while the user is broadcasting and disappear immediately.

Users get first glimpse at LinkedIn redesign

Microsoft-owned LinkedIn is currently undergoing a big makeover. The new homepage is intended to have a fresh and clean design that enables ease of navigation for users. Business Insider offered a first-glance look in this report.

Among the biggest updates is the top bar where common actions are now far more prominent. Messaging has also received an overhaul in an attempt to encourage conversation between connections. Profiles too have received a major face-lift, looking noticeably sleeker, more easily-digestible and closer to that of the mobile app.

Facebook is opening its first startup incubator in Paris

Facebook is building a huge startup space in a former train station built in 1929 in Paris. Known as Station F, the space will play host to 1,000 startups across 34,000m2 of space over a six monthly rotation of ten to fifteen startups.

Facebook will help each startup develop their business with the help of their network of experts and experienced professionals. They have already picked some of their first intake, including Karos, which helps with carpooling and The Fabulous, a science-based health app.

Following campaigning, a redhead emoji could be on the cards

Following a high-profile, persistent social media campaign, Apple are hosting a Unicode Technical Committee meeting to discuss the introduction of a redhead emoji character. One online petition organised in Scotland gained no less that 20,000 signatures.

Apple emojis have become far more diverse in recent years. There are already six different skin tones available with a selection of different hair styles, but no redhead option. The man who tabled proposal is Jeremy Burge, founder of Emojipedia. He had this to say:

“The lack of a redhead emoji has been the most frequent complaint from users in the past three months… This document aims to move the discussion forward on how this can be addressed.”

Unicode 10.0 is just months away from release. Therefore a redhead emoji would likely only appear at the earliest in 2018.

Finally, Sir Patrick Stewart is set to play smiley poop in The Emoji Movie

Critically acclaimed actor Sir Patrick Stewart has been named to play poop in the upcoming Emoji Movie by Sony Pictures Animation. According to The Hollywood Reporter, The Emoji Movie is due to be released on August 4th and “introduces a secret world inside smartphones’ messaging apps called Textopolis, a bustling city where all emojis live, hoping to be selected by the phone’s user.”

A teaser trailer for the movie was largely mocked on social media, receiving three times as many negative reactions as positive ones. Will Sir Patrick’s performance stink? Would that necessarily be a bad thing? Only time will tell.

Editor - 

Mark is our resident content marketing manager and editor of our expert blog on social media and digital content marketing mastery. Alongside having a passion for enacting positive social change through media, Mark loves food, travel and art.

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