Social Networks Explained: Just Sayin’
Ever since the establishment of AOL’s instant messenger service people have become more and more distant from talking to each other. Why call a group of friends when you can quickly message them simultaneously on Facebook, Whatsapp or a group text? Why leave a voicemail when a simple text is much quicker? Even in the workplace colleagues are communicating via e-mail and Microsoft’s Lync Instant Messaging program. Just Sayin tries to combat this phenomenon by positioning voice at the centre of social media to get people talking.
The app, which launched last year, was developed by American voice technology firm, CloudTalk. When developing the app CloudTalk CEO, David Hayden, approached Ricky Gervais, British Comedian and creator of the popular TV series The Office, to come on board and assist with the development and promotion of the app. When interviewed about his involvement Gervais said,
"I embrace what's new. I got into podcasting, before I knew what it was, as an experiment, for a laugh. We don't know where Just Sayin' will go. It's exciting, because you don't know what will happen. It [the app] is another form of social networking. It will be to radio what Twitter was to newsprint. You can be the first to put your opinion out there."
The app will work similarly to the photo/video sharing app Instagram but will have the added element of voice to provide the users with an all-in-one social network that pushes the voice back into the equation. It aims to encourage people to talk to each other, at least that’s what the developers are hoping.
Just Sayin’ also caters for those users who are less outspoken. Just Sayin’ has the option to follow other users and hear what they have to say and what other media they have to share. Users can join the ever-growing Just Sayin’ community where they can connect with like-minded individuals and talk to each other. At first, I personally found this to be a bit strange but after some use it feels just as natural as any conversation you would have face-to-face.
The app is of value, in particular, to celebrities, politicians, sports stars and other public figures because it provides them with a personal and authentic way to engage with their fans that’s more intimate than anything Twitter has ever had to offer. In addition to Gervais, the app's celebrity users include rock stars Nikki Sixx, Tommy Lee and the band Crossfade, along with female football star Brandi Chastain and 2008 US Presidential candidate Mick Huckabee.
Another great feature is the ability to cross post updates from Just Sayin’ to Facebook and Twitter. Users of those popular social networks will find some of the other features of this app to be quite familiar, such as the real time updates, which is similar to Facebook’s newsfeed, and the option to view current trends on the app, which is something that Twitter users will be very comfortable with.
This is a great app for any who likes to communicate through voice technology. If CloudTalk CEO, David Hayden’s predictions are accurate, then there could be a lot more social media users than originally anticipated using voice technology by this time next year. We will have to wait and see if this prophecy is fulfilled.