Content Repurposing: Maximising the Value of Your Marketing
How does content repurposing benefit your brand, and how do you do it? In this guide, we’re going to dive into the world of repurposing content on social media.
What is a Content Marketing Matrix?
A Content Marketing Matrix is a mapping tool for different types of content based on its purpose of educating, inspiring, entertaining, or driving sales. what are the benefits of content marketing? Content marketing is a great asset to any business looking for a successful digital marketing strategy with over 60%
Content Pillars: Defining Them for Your Brand [INFOGRAPHIC]
It doesn’t take long for the content you create for social media to become unfocused and scattered. This is a symptom of being disorganised right from the very start, but luckily something that can be very easily fixed – with the miracle of content pillars! In this guide, we’re looking
Creating a Content Strategy: The Giraffe Guide
Content marketing is a great asset to any business that wants to utilise all the benefits digital marketing can have for your brand. But where should you start? And what makes a great content strategy? Here’s the Giraffe Social guide on creating a content marketing strategy that will help you
How to Transform Your Blog Articles into Infographics [INFOGRAPHIC]
Blog articles are great for bringing traffic to your website, but they’re not hugely sharable – something that’s essential if you want to grow your brand. The solution to this is infographics! Infographics are highly visual images that condense a full blog article down into a single graphic that can
5 Design Tips for Creating Stunning Social Media Graphics [INFOGRAPHIC]
Graphic design is a tricky thing to master, but if you want to have a successful social media strategy that helps you to grow your brand online, knowing how to make high-quality content is essential. In our infographic below, we’ve outlined some of our favourite tips and tricks to help
How to Make the Most of Curated Content in 2023 [INFOGRAPHIC]
The start of the new year is the perfect time to refresh your social media marketing strategy, and a great way of doing this without too much extra effort is by introducing content curation into your strategy. Content curation is the process of resharing external content that your audience will
Great Tips to Kick Start Your Content in 2023 [INFOGRAPHIC]
Ready to give your social media content a refresh in 2023? The new year is the perfect time to try something new. So in our infographic, we’ve got five of our best tips for creating stunning, shareable content on all your social media channels. Check out the full infographic below:
The Benefits of Content Curation [INFOGRAPHIC]
Creating and posting content to social media every single day can be a very hard habit to keep up with. When you need to make everything from scratch, all by yourself, it won’t take long before you start to feel overwhelmed. This is where content curation can come in extremely
What is Content Creation?
Content creation is a term used often in digital marketing, but what is it? First and foremost, we must answer: what is content? And, unfortunately, there is no simple answer. Content as a term is often used to refer to different things and acts as an umbrella term. HubSpot, for