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Social media news roundup July 2020

Social Media News Roundup: July 2020

In social media news this month, Instagram wants us all to go shopping, Twitter surveys users for a paid subscription model, and Facebook steps up security. It’s time for another Giraffe news roundup! Instagram Adds ‘Shop’ Tab Back in May, we reported on Facebook and
Social Media Case Study for Teapigs

Social Media Case Study: How do Teapigs Use It?

Teapigs sprang into life in 2006, which makes this feel-good tea brand older than Facebook! Founded by Nick and Louise out of a love for quality tea, they pride themselves on providing the best cuppa while staying sustainable, ethically aware and environmentally conscious.   Teapigs
How can I use IGTV for Business?

How Can I Use IGTV for Business?

IGTV (or Instagram Television) is Instagram’s answer to YouTube, and launched back in 2018. It didn’t quite take off as expected, though, and you could be forgiven for leaving it out of your marketing campaign entirely. However, it’s actually a pretty nifty tool, so today
Social Media News Roundup June 2020
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Social Media News Roundup: June 2020

In social media news this month, Twitter gives everyone a voice, Google is Keen for everyone to share their passions and Facebook runs into trouble. It’s time for another Giraffe news roundup! Facebook Test Mobile Dark Mode Facebook this month finally rolled out their mobile

Easy Ways to Use Pinterest to Build your Business

Pinterest is a social media site with a difference. A cross between a giant visual search engine and a digital pinboard, it has the power to take your company to the next level. But why, and how, should you use Pinterest to build your business?

Social Media Expert Interview: Professor Jaywant Singh

This week we sat down (virtually) with Social Media Expert Professor Jaywant Singh, a Professor of Marketing at Southampton Business School, University of Southampton. We were keen to find out about his research and opinions on brand crisis communication, influencer marketing, and more. On top

How Live Streaming Can Help Your Business

Live streaming can sometimes seem challenging, especially if you’re trying to use it for business. But the benefits of an effective live stream are unparalleled. This guide goes back to basics and answers some common live streaming FAQs to help you use live video to

How to do Social Media for Garden Centres

It’s time for another handy social media guide! This time, we’re getting green-fingered with a few handy hints on how to get to grips with social media for garden centres and nurseries. Gardening has had a pretty dramatic makeover in recent years. A hobby that

User Generated Content and Community

Creating community through UGC (User Generated Content) during COVID-19 This is a guest post kindly written by friend of Giraffe, Professor Debika Sihi of Southwester University in Texas. You can read our expert interview with her over on this post. Normal routines have changed.  A

Social Media News Roundup: May 2020

In social media news this month, Facebook has turned us all into cartoons, Twitter begins live testing new controls, LinkedIn is telling stories and two of the big social media apps take on ecommerce. Facebook Avatars Unless you’ve been on a desert island for the