Admin - Giraffe Social

Facebook

What is a Social Media Influencer?

A short while ago, the phrase social media influencer didn’t exist. Now, it’s a job title and an attractive occupation to young people who want to get a large following on social media and free gifts. But what actually is a social media influencer, and

business social media

Social Networks That Your Business Should Be Using

Social media is the ultimate leveller. When you employ social media as a defining part of your digital marketing strategy, you are commanding a framework that gets you talking with real people and encourages them to actively engage with your brand. Now, as the list

audience

The Best Strategy for Getting Facebook Likes

Growth is an important objective for a company to have, and not just regarding the team or business plan. Social media should be an essential part of your marketing strategy because of the benefits it can bring to your brand. Growing your audience sounds easier

Ads

Social Media News Roundup: August 2019

In social media news this month, Twitter creates a search bar for its direct messages feature, Facebook allows you to see and control all the data they have collected from external websites and apps and Instagram trials a new way for users to experience ads

Business

Is Instagram Right For Your Business?

Image based social networking site Instagram rose to prominence in 2010 and experienced such rapid growth and popularity that Facebook purchased them two years later for a cool $1 billion (didn’t they know they could download it for free?) With roughly 60 million photos shared

ad

How to Advertise on Instagram: The Giraffe Guide

We live in an era when taking a photo of your food before eating it is the norm, the word ‘Instagrammeable’ has become an accepted and regularly used adverb and the commute from home would be a lonely journey without viewing our friends’ photos of

content marketing

How to Optimise Your Facebook Content for Reach

If there’s one precursor to successful social media marketing, it’s having consistently good reach for your posts. By its very nature, social media is a form of community-based marketing, which relies on generating hype and dialogue between real people. You need to ask yourself an

Ads

Facebook Advert Sizes Explained

The world of Facebook advertising can be a daunting place. There’s copy to come up with, high quality images to choose from and policies and guidelines you have to follow to make sure your ad gets approved. On top of all that, you need to

B2B Marketing

Social Media Content Distribution for B2B and B2C

Regardless of how it continues to be perceived by marketers, content still holds a prominent position within the dark arts of digital. However, with constant shake-ups in algorithms, content marketers have had to get better and better at creating quality, lengthy and trusted copy that

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