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Live Video is Coming to Instagram

Instagram CEO Kevin Systrom has confirmed that live video will be coming to the social network. Although there is no indication yet as to when these features will arrive, reports have suggested that live broadcasts will appear within users’ Stories carousels. At the beginning of

Vine App May Have a Future After All

Vine, the micro-video sharing app, may well survive oblivion after all. Announcements were made last month that Twitter would be discontinuing the mobile app. Now it seems that multiple companies have approached the social network vying to purchase Vine, including a number from Asia. While
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10 Tips to Help Supercharge Your Editorial Calendar

One of the most important but commonly disregarded aspects of a content marketing strategy is the editorial calendar. Any successful digital marketing strategy requires robust planning and understanding. An editorial calendar gives clear and coherent steps to creating a fully fledged strategy across board –

Another Facebook Live Fallacy

Facebook Live has yet again become subject of controversy as a pre-recorded video was shown under the guise of being live, through the network’s live video platform. The reputedly pre-recorded not-live “live” video in question was that of a sky-high maintenance job; somebody changing a

Instagram Tests New Instant Shopping Feature

Instagram have started to test new features which could allow users to instantly purchase their favourite products direct from the social network. Ready to roll out on US iOS devices in the next week, the test will involve adding a ‘Shop Now’ call to action
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The Next Macbooks Could Include E-Ink Keyboards

As technology has advanced one staple has held firm – the Qwerty keyboard. Now it seems that the next generation of Apple’s Macbooks could feature e-ink keyboards as a dynamic evolution of the traditional. According to a rumour brought to light by The Wall Street

Instagram Introduces Mental Health Support Tools

Social media has really helped open up opportunities for identification of depression and mental illness, and offers significant potential for prevention. Now Instagram have joined parent company Facebook on their task to do their part in helping individuals who might be struggling. Instagram have introduced

Ensuring Social Media Security

Social media has significantly reduced the time it takes for messages to be communicated between brand and consumer, and vice versa. When you look at networks in terms of business and user growth’s popularity is undeniable – but as you’d expect with any technology at
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Google is Creating a Mobile-only Search Index

Ask any Webmaster or SEO specialist what have been the most significant advancements in search over the past few years and they are highly likely to count mobile at the top of their list. Now it appears Google is willing to take its focus on