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What is Evergreen content?

Evergreen content is a relatively simple concept, but unless you’re familiar with it already you probably won’t have heard of it before. Once you have a better understanding of what evergreen content actually is, you will realise just how simple and easy it is to
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Top 10 Writing Mistakes Made.

I was doing my daily browse through PR journals and websites and came across an interesting read on PR Daily. Top 10 writing mistakes nearly everyone makes.   1. Affect vs. Effect. The easiest way to remember the difference between them: affect means “to influence.” Ergo,

The China Trip Diary: Day 1 & 2

So as you’ll all be aware, Kane and I were invited out to China for a week.  We’ve been inundated with people asking as to why we were out there, what we meant by our vague definition of: ‘on business’.  So, we thought what better

How it Works: YouTube Partner Programme

Over the last few years YouTube has evolved itself into the social networking channel that we knew it would become. Both small and large businesses uploading advertising material and messages has contributed to its huge growth. In 2012, YouTube opened its Partner Programme to all
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10 Words You Didn’t Know Had A Word.

  There is nothing more exciting than finding out about cool new words? Only me? Oh, that’s ok, I’m going to share it with you anyway. (Who likes my homage to Breaking Bad here?) I came across a bunch of words that made me go
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What is Sina Weibo?

Sina Weibo. Have you heard of it? No? I would probably be right in assuming that most people haven’t. Perhaps it’s a new band or Man City have just signed him. I mean there’s no chance it’s a social networking site with half a billion
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10 Amazing Instagram Brands that you Could Learn From

“Instagram is a fun and quirky way to share your life with friends through a series of pictures. Snap a photo with your mobile phone, and then choose a filter to transform the image into a memory to keep around forever. A world more connected

The Big Giraffe Recruitment Drive

Due to the rapid growth we are currently experiencing and the business relationships we are forming all around the world, Giraffe is expanding very quickly. To enable us to cope with this growth we’re having a big recruitment drive, so if you feel you were

What’s it like to Work at Facebook?

After watching “The Social Network”, it would appear that when Facebook was originally setup, it was maybe not the most ‘secure’ of jobs. With so much controversy into who came up with the initial ideas and who owned what percentage, Facebook has certainly had its