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Author: Samuel Stroud

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Why is Social Media So Good for PR?

Have you ever wondered why Social Media is so good for PR? Social Media is not just about TikTok, Instagram and Facebook. These are three of the most popular platforms. However, the amount of social network sites and tools are endless. Social media exudes a
How to Craft the Perfect LinkedIn Post

How to Craft the Perfect LinkedIn Post [INFOGRAPHIC]

LinkedIn is a platform that has seen a huge rise in popularity in the last few years. Due to this boost in popularity, there are plenty of users looking to use it to grow their following. With so many people regularly posting content to LinkedIn,
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Creating Brand Consistency on Instagram

Consistency is key when it comes to building your business. So what is Brand Consistency? Brand consistency is defined as the expression that affects the way people think about your business. The more consistent your communication with your audience, the more consistent your branding is.
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How to Batch Create Your Content [INFOGRAPHIC]

Regularly creating content is hard – having to come up with an endless stream of high-quality and engaging social media content is no mean feat. But one thing that we’ve learned during our time working in the world of social media, is the importance of

What is the Impact of Social Media?

What is Social Media? Social media has evolved into a network of endless branches. For example, social media has become a means of connecting with 7 billion people from all across the world, displaying your lifestyle for friends and family to see or keeping up

Is Social Media the New Word of Mouth?

Do you ever wonder if social media is the new word of mouth? Word of mouth has always been a powerful marketing tool. This form of marketing is usually associated with earned media, and therefore is one of the most effective strategies that a business