Samuel Stroud - Giraffe Social

how to find the right influencer

The Four Ms of Influencer Marketing [Infographic]

In our recent blog, we explored the Four M’s of Influencer Marketing in great detail. If you want to check out in-depth information on each of the stages, we highly recommend you give that a read. As influencer marketing experts, we thought it was a

ten ways to refresh your instagram marketing strategy

instagram

10 Ways to Refresh Your Instagram Marketing Strategy

Is your Instagram looking repetitive and tired? Are you struggling to come up with new ideas for your Instagram marketing strategy? Instagram marketing is fast-paced, especially as more new features are released, and changing your strategy is essential to stay relevant on the platform. But

do I need social media

Debunking Five Common Social Media Myths [Infographic]

Although many businesses and brands can now clearly see the power of social media marketing, it’s not without its myths. From believing your customers aren’t on social, to thinking you have to join every social platform in order to be successful, we debunk the five

estate agent social media

How To Do Social Media For Estate Agents

In this month’s social media guide, ‘How To Do Social Media For Estate Agents,’ we’ll be giving you tips on how to take your estate agent business to the next level on social media. If you struggle with social media marketing for your estate agent

B2B

Does Influencer Marketing Work for B2B Companies?

Modern social media marketing is rife with influencer marketing campaigns. The authentic persona of influencers paired with genuine partnerships with brands is a recipe for success on social media. According to the Rakuten Marketing 2019 Influencer Marketing Report, “88% of consumers surveyed have been inspired

b2b email

Our Guide to Email Marketing Mastery: Building your Recipients

Building Your Email Marketing Recipients 1. Follow email marketing regulations 2. Gain sign-ups 3. Avoiding spam filters 4. Set delivery expectations Email marketing should be an integral part of most digital marketing strategies. On average, email marketing “drives an ROI of $36 for every $1

does influencer marketing work

Finding the Right Influencer for your Brand [Infographic]

Advertising infuencer marketing is rapidly becoming one of the most popular forms of digital advertising. This explosion in popularity is down to the authenticity of influencers and the high engagement from their audiences. But, before you jump into running an influencer campaign yourself, it’s vitally

Constructing Emails

Our Guide to Email Marketing Mastery: Constructing your Email

Constructing Your Email Marketing Campaign: > Creating objectives and goals > Identify your audience > Crafting a great message > Email structure and design > Email subject lines and A/B testing > Network integration > Testing, times & dates For small and medium-sized businesses, email

digital media

What is Social Media?

In the age of the internet, social media is a common term that most people have come across. It has infiltrated our lives and changed our everyday routines and business strategies. Still, there are people out there who don’t truly understand social media. So –

engaging Twitter threads

How to Create a Great Twitter Thread

In the past, Twitter had built up an image of being the fast-paced social media platform, filled with short and snappy Tweets. The move from the 140-character limit up to 280 characters back in 2017 was met with caution from many creators, and glee from

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Author: Samuel Stroud