Stock Photos for Social Media: The Essential Guide to Avoiding Common Mistakes
When it comes to using stock photos for social media, there are a few things you need to keep in mind.
How to Make Money From Your Blog [Infographic]
Have you been studiously working on your blog for years? Do you think it’s now time to start making some money from your hard work? If so, you have plenty of routes you can take to start bringing in the cash. These include: Selling ad
Our Guide to Email Marketing Mastery: Analysing your Email Marketing Campaign
Email marketing should be an integral part of any digital marketing strategy, especially for small and medium-sized businesses. We’ve created our guide to email marketing mastery to give you a better grasp of the finer details and help you tap into your business’s potential. In
Ran out of Ideas? 5 Ways to Breathe New Life into Your Social Media Content
Are your social media posts feeling uninspired, repetitive, and uninteresting? Do you find yourself struggling to come up with new social media content ideas? You may be in need of a social media refresh to help get you back on track to achieving your business
Social Media Tactics to Avoid
There are good social media tactics, there are bad social media tactics, and then there are social media tactics that you should completely avoid. Now and again, big global brands will launch a campaign that flops or release a tweet with disastrous messaging. It’s unfortunate,
Influencer Marketing: Tapping into Engaged Social Media Audiences
Influencer marketing allows you to tap into the engaged audiences of key influencers in your industry that you may not otherwise reach. Choosing the right influencer for your brand is a tricky task; the average social media user is led to believe that influencers with
What is The 60 30 10 Rule for Content Creation? [Infographic]
All content creators will have some form of framework they use when creating posts for their various social channels. It’s frameworks like these that help to keep us on track (and sane!) in the busy world of digital marketing. One framework that we particularly love
Content Creation VS Content Curation
Content is an integral part of a social media marketing strategy and, when executed well, can help you achieve your social media goals. From educational Facebook posts to hilarious GIF-filled tweets to thousand-word articles, there is a range of content available from brands online. However,
Viral Video Marketing Using Social Media
Social media platforms have evolved rapidly since their inception. Beginning with a focus on text-based formats, social media has branched into the highly visual platforms we see today. YouTube revolves around video content, Instagram relies on images and video, and TikTok is all about short-form
Summer Social Media Campaign Ideas
Are you stuck for social media campaign ideas this summer season? Do you find it hard to come up with creative seasonal campaigns for your social media marketing plan? Look no further! In this blog post, we’ll walk you through some social media campaign ideas