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Author: Samuel Stroud

social media verification
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Social Media Verification: Is it Still Needed?

Social media verification is seemingly one of the hottest marketing topics of 2023. With Elon Musk’s new verification policies on Twitter (more on that later), brands, people, and bots all over the internet are looking to get their accounts verified on social media. The verification
Choosing Fonts for Impactful Social Media Graphics

Choosing Fonts for Impactful Social Media Graphics

Choosing fonts that work is an essential part of ensuring your social media graphics successfully communicate your message to your audience. A social media manager is two parts analyst and one-part creative designer, with a sprinkling of customer care expertise thrown in too. To succeed
who coined the term social media
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Who Coined The Term ‘Social Media’ First?

If you’ve ever found yourself pondering the question “what is social media?”, you may have also wondered who first coined the term. Well, the term ‘Social Media’ is very much the buzz phrase of a generation: it is used millions of times a day, generates
the 4ms of influencer marketing

The 4 Ms of Influencer Marketing

The 4 Ms of Influencer Marketing: Influencer marketing is rapidly becoming one of the best ways for brands to reach a new audience on social media. With influencers all over the world fostering engaged audiences that look up to them, making use of influencer marketing
How to go live on TikTok

How to Go Live on TikTok

If you’re looking for all the best tips and tricks to help you go live on TikTok, you’ve come to the right place! The past few years, TikTok has taken the world by storm, rapidly becoming one of the most popular social platforms. With over

How to Avoid Email Spam Filters [INFOGRAPHIC]

Is email a key part of your marketing strategy? If so, you know how annoying it can be when your efforts don’t bare any fruit. Part of the reason for this could be that your blasts aren’t even being seen! There’s a chance they may