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Author: Samuel Stroud

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Whatever Happened to Bebo?

Editor’s Note: This article was originally published in 2014. At the time, it looked as though Bebo was coming back, but the non-stop passing of years has told a different story. Below, you can find the original, unchanged article from 2014. It’s an interesting read,
tesco social media case study
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Tesco Social Media: How Does the Supermarket Brand Use Social?

Tesco and Social Media isn’t something many of use often think about, however the supermarket giant is no stranger to online marketing. Have you ever wondered how the UK’s biggest supermarket uses social media? In this social media case study, we’ll be looking at how
Facebook ad types

The Giraffe Guide to Facebook Ad Types [INFOGRAPHIC]

You need to have an understanding of Facebook ad types, because the platform boasts billions of active users worldwide, and is an undeniably powerful platform for businesses to engage and connect with their target audience. The platform offers a diverse array of advertising options that
Costa Social Media: How does the Coffee Brand Use Social?

Costa Social Media: How does the Coffee Brand Use Social?

Costa and Social Media have had an interesting past, including brushes with controversy. In our case study, we’re looking at how the UK coffee brand makes use of social media to promote  itself, interact with customers, and share exclusive deals.   Costa & Social Media: