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Author: Samuel Stroud

The Anatomy of Social Media Graphics [INFOGRAPHIC]

Want to take your social media marketing to the next level in 2023? If so, it’s important you how to create the perfect graphics to rep your brand on social media. In our infographic below, we’re looking at the most common forms of social media
amazon social media case study
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Amazon & Social Media: How Does Amazon Use It?

Amazon is the e-commerce company that everyone knows about, but how has it used social media to get that notoriety? Amazon understands the effect that a solid social media strategy can have. Additionally, it has a clear understanding of who the target audience is. Based
GoPro social media case study

GoPro Social Media: How Did it Become so Successful?

GoPro has seen huge success on social media. GoPro was founded by Nick Woodman back in 2002, following a 5-month surfing trip to Australia. He’d found a gap in the camera market, as it was hard to find good camera equipment for amateur surfing enthusiasts

Contrast in Design: How it Works

Last month, we posted a guide to the 12 Principles of Graphic Design, which briefly discussed how to use contrast. Well, in this article, we’re taking a deeper dive into the first graphic design principle, which as you’ve already guessed, is Contrast.   What is
The 12 Principles of Graphic Design - Cover Image

The 12 Principles of Graphic Design [INFOGRAPHIC]

Last month, we posted our guide to the 12 Principles of Graphic Design, which included some nifty little designs illustrating each principle. And for this one of December’s infographics, we wanted to put them all into one place! Our latest infographic features the 12 graphic
domino's social media case study

Social Media Case Study: How Does Domino’s Use It?

It’s hard to hear the word “pizza” and not think of Domino’s, especially when they dominate the fast-food industry. In 2020 they generated ~44 billion US dollars of sales in the US alone, and in 2019, 82% of sales generated in the UK were through
apple social media case study
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Apple’s Social Media: The Tech Giant’s Marketing

Apple has become one of the most world-renowned names in consumer electronics, cloud-based services, and computer technology. With the prevalence of the Apple brand in modern-day life, it’s unusual for Apple to not have a huge social media presence. Apple’s branding and products follow a