Social Media Guides

Threads vs Twitter: How do they Compare? [INFOGRAPHIC]

Threads is the hot new app to hit the social media scene. The Meta-owned social platform looks to be a direct clone of Twitter, something that Elon Musk isn’t happy about… But how do the two platforms compare? Below, we’ve rounded up the primary features

Gymshark Social Media: How Do They Use It?

Before we dive into a Gymshark social media case study, let’s consider where it all began. Starting in 2012 as a screen printing operation, Gymshark has grown into one of the most recognisable fitness brands online today. A huge part of their growth comes from

Social Media for Restaurants - Cover Image

How to do Social Media for Restaurants

Many restaurants THRIVE on social media. Social media allows businesses to promote themselves to local customers and while doing so, create conversations. However, with many businesses turning to social media to promote their brand, competition has become bigger than ever. With so much competition, standing

5 Ways to Perform Conversion Rate Optimisation Cover Image

5 Ways to Perform Conversion Rate Optimisation – A Guide

It seems like everyone and their dog is trying to sell products or services on social media, and with so much competition, understanding the top ways of performing conversion rate optimisation has never been more important. The good news is that with over 4.6 billion

Making Authentic Content for Social Media

In the past few years of uncertain times, it is clear that there is an increasing need from consumers to experience real and authentic content on social media, especially when it comes to brands. Sprout Social has reported that “90% of consumers say authenticity is important

How To Do Social Media For Estate Agents

In this month’s social media guide, ‘How To Do Social Media For Estate Agents,’ we’ll be giving you tips on how to take your estate agent business to the next level on social media. If you struggle with social media marketing for your estate agent

How To Do Social Media For Driving Schools

The explosion of social media has undoubtedly garnered major interest from numerous businesses and, in turn, massively increased customer engagement and loyalty. With billions of social media users across all platforms, modern social media plays a crucial role in any marketing campaign, whether it aims

How To Do Social Media For Florists

In this month’s Social Media Guide we’ll be focusing on ‘How to Do Social Media for Florists’ to help your business bloom! It can be difficult to know how to represent your florist on social media, and with such a flourishing industry the competition can

TikTok Marketing: The Giraffe Guide

TikTok, launched in 2017, has seen global success on a huge scale. TikTok was the most downloaded app in 2020, hitting the 2 billion global downloads milestone in August 2020. As TikTok is now the 7th most used social media platform in the world, with

Social Media Marketing: The Giraffe Guide

Social media marketing and traditional marketing used to be two separate avenues, especially when social media was in its infancy. Now, all methods are very much combined to give businesses the best chance to get their brand in front of potential clients. Social media has

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