Skip links
let's talk social
Giraffe Social

Tips for Social Media

Simple Social Media Post Structures for Constant Growth

Building an awesome and original repertoire of social media post structures is a great way to cement your social strategy for constant and continual growth. From the smallest manufacturer to huge multi-national corporations, from the up-and-coming influencer to the biggest name in the social game, we can

The Best Social Media Marketing Chrome Extensions

These social media marketing chrome extensions can help streamline your processes and open up your strategy to even bigger results. If you’re not already utilising social media marketing Chrome extensions to help you to get the most out of your time, I urge you to

Why You Should Never, Under Any Circumstances, Buy Followers

If there is one thing you should never do when building a social media strategy it is buy followers. Of all cowboy social media tactics, it is the worst. Listen carefully; in the world of social media marketing, there are no shortcuts to quality results.

Why Popular Hashtags are Ruining Your Social Media Strategy

There are two different ways to use hashtags to drive your posts. Both will expand your reach – but only one will have a lasting positive effect. Early one morning last week I was asked by a close friend of mine whether hashtags still matter.

Beware These 9 Popular Social Media Myths

There is so much so-called “advice” on the Internet that it can be difficult to work out what is actually true and could make a difference to your digital marketing efforts – so let’s bust some social media myths. Social media allows businesses to market

What Happens When You Ignore Social Media Marketing?

We’re at a point in time now where choosing to ignore social media is laughable. Without it things look very bleak indeed.. The reason is simple – it’s a marketing avenue where even the nichest of audiences can be found, one that facilitates brand awareness

Snapchat Introduces Enhanced Goal-based Bidding for Ads

Snapchat have begun giving advertisers a greater variety of options for how they bid on ads via its API. The new upgrade is called goal-based bidding and makes use of machine learning technology in order to allow users to make ads more relevant to their

Are We Moving Toward Standardised Social Media?

Social networks are trying harder than ever to offer what their rivals offer. Users are finding that whenever a new feature pops up somewhere, soon enough something inherently similar materialises on all of the others. So what’s the deal, guys? Are we moving towards standardised

Ensuring Social Media Security

Social media has significantly reduced the time it takes for messages to be communicated between brand and consumer, and vice versa. When you look at networks in terms of business and user growth’s popularity is undeniable – but as you’d expect with any technology at

5 Periscope Users To Avoid Unless You Want Serious Wanderlust

If you’re the sort of rugged gadabout who would much rather be exploring distant lands than working in an office, you should avoid this article like the plague. Similarly, if your mouth waters at the thought of unfamiliar spices and exotic ingredients rather than the