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Giraffe Social

Tips for Social Media

Is the Future of Social Media in Live Streaming?

  Live streaming has recently been catapulted back into the limelight through the work of streaming apps like Periscope. While live-streaming is in no way a new concept, the ease of accessibility that has come from new technology has helped elevate it to new heights

Social Media – A Megaphone that Empowers Consumers

  It really wasn’t that long ago that if a consumer had something to say about a product then their only option was to look for an address on the back of the box and write the company a letter. But now that’s all changed.

How should we react to Facebook Reactions?

  On the 24th February, Facebook made one of their most significant updates of the year so far, by rolling out “Reactions” globally across the network. Years ago, if users had wanted to react to a post or status update they had no alternative but

Why Social Media might not be for You

“Having a social media account doth not make a social media expert…” – Anon We are currently in the midst of a social media skills gap and it’s all ironically down to a miscommunication. While mainstream personal usage of social networks has increased, so have

Social Media and the News: What does your News-feed you?

  Have you ever stopped to think what kind of news is coming up on your social media? It’s been made clear in the past that misleading headlines can have a huge impact on us; not just on whether we do or don’t decide to

What came first, Social Media or The Internet?

  Social Media has become a phrase that we use all too often nowadays; and it’s no surprise when you consider how it has become intrinsically linked with our day-to-day lives. Like any lasting technological innovation, the concept of Social Media came from humble beginnings

Could Social Media Change the World?

  Social media as a phenomenon has grown at an exponential rate, to the point in which it is ingrained in our culture. Social networks have become places where users are able to communicate, express themselves and remember the past at the click of a

5 Brands Who ‘Get’ YouTube

  Video is an incredibly accessible form of content and for brands who invest in it, it can be one of the most successful forms of marketing. With great video content having the ability to entertain, educate and inform all rolled into one package, it’s

“Anybody seen Tom…” What happened to Myspace?

  Between the years of 2005 and 2008 it was the largest Social Networking site in the world and in June 2006 exceeded Google as the most visited site in the US. At that point it needed no introduction. Now it does. It’s Myspace. In

Google Wants To Have Your Cake And Share It

  Google looks hungry to tap into the world of photo sharing as a new feature on Google maps prompts you to share your dinner with the rest of the world.  It seems what was a common frustration to the world of hospitality, is now