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Tips for Social Media

5 Formidable Viral Ad Campaigns

A viral campaign refers to a marketing technique that uses pre-existing social networking services. It aims to produce an increase in brand awareness or to achieve other marketing objectives, through the use of self-replicating viral processes, similar to that of a computer virus. The creative

Social Networks Explained: Fitocracy

  Has the gym been whittling away at your bank account for month after month? When you refer to the gym do you not mention going, instead do you just say “I’m a member of…”? Lack of intent and wasted money aside somehow cancelling still

How and Why Google+ is great for SEO

  Firstly, let’s just quickly establish what SEO actually is. It stands for Search Engine Optimisation. In a nutshell, it is making the most of search engines such as Google, Yahoo, Firefox and so on, to allow for high levels of traffic on your site.

Twitter’s new Lead Generation Card takes flight

Just when we thought technology and advertising couldn’t become more connected, it did. Twitter has announced a new ‘Lead Generation Card’ that could be just the right lead to simple and quick consumer engagement. The Lead Generation Card is really quite a basic idea, but

3 Must know Social Media & Content Marketing facts for 2014…

Social Media is now a Full Time Position If you look at any leading brand successfully utilising social media, they will usually have a social media executive or manager running the show behind the scenes. Sometimes social media accounts are even run by entire teams

How U ‘n’ I connect – How Universities are using Social Media.

For the hundreds and thousands of students out there, they will already know how social media is being used, maybe not by the Universities themselves, but by the people at them. Facebook pages are swamping cyberspace with many of the “Tell him/Tell her” University pages,

Did you know, 59% of brands’ Wikipedia pages have inaccuracies?

  On January 15th 2001, the way you and I found information about brands, their history, products and services, plus cities, celebrities, historical titans and many other subjects changed forever with the founding of Wikipedia. The online encyclopedia and brainchild of Jimmy Wales has been

15 Amazing 2013 Social Media Statistics

  There are over 1.19 billion active Facebook users worldwide, which is an 18 per cent increase year over year. I think it is fair to say that Facebook is one of the biggest social networking sites across the globe. Every second 8,000 users will

Battle of the filters: Instagram V Hipstamatic

  So imagine this. You’ve just made the most incredible sandwich. You want everyone to know about it. Do you call your friends? Do you text them a description, do you parade your lunch down your local high street shouting out adjectives that attempt to

New Year’s resolutions for your social media habits

When the clock strikes midnight, we all hope and wish that the New Year will bring us another chance to start fresh, but how many of us cave on our crash diet by the end of the first week? Or cut-out the cardio workouts by