Skip links
let's talk social
Giraffe Social

Tips for Social Media

Here's How to Boost Your Social Media ROI

Here’s How to Boost Your Social Media ROI [INFOGRAPHIC]

When you’re pumping money into social media marketing, your return on investment is one of, if not the, most important metrics you’ll be tracking. But when you’re putting in so much money and not seeing a huge return on investment, it can feel like you’re
McDonalds social media case study

McDonald’s Social Media: A Case Study

McDonald’s is one of the largest and most well-known brands in the world. In this case study, you’ll see that McDonald’s also understands how to make the most of social media. Before we jump into the nitty-gritty, let’s look at some McDonald’s stats: McDonald’s Social
What is Content Creation?

What is Content Creation?

Content creation is a term used often in digital marketing, but what is it? First and foremost, we must answer the question: what is content? And, unfortunately, there is no simple answer. “Content” is often used to refer to different things and acts as an
What is Social Media Optmisation - Cover

What is Social Media Optimisation, and how can I do it?

If you’re struggling to see any progress with your digital marketing efforts, it’s time to do some social media optimisation. The word “optimisation” often sounds scary, doesn’t it? The good news is that it doesn’t have to be! When we think of social media optimisation

Social Media and Content Compatibility

Social media and content compatibility goes hand in hand to ensure great results from your digital marketing. What makes them best buds is that one builds up the other and vice versa. Social Media and Content compatibility can create unprecedented results. A combined marketing strategy

Why is Social Media So Good for PR?

Have you ever wondered why Social Media is so good for PR? Social Media is not just about TikTok, Instagram and Facebook. These are three of the most popular platforms. However, the amount of social network sites and tools are endless. Social media exudes a
How to Craft the Perfect LinkedIn Post

How to Craft the Perfect LinkedIn Post [INFOGRAPHIC]

LinkedIn is a platform that has seen a huge rise in popularity in the last few years. Due to this boost in popularity, there are plenty of users looking to use it to grow their following. With so many people regularly posting content to LinkedIn,
four elements of a social media strategy

Four Elements of a Strong Social Media Strategy [INFOGRAPHIC]

Social media can be confusing. It can be hard to know where to start, or what you should even be posting on your accounts. But, when you break everything down into the main four sections, crafting your perfect social media strategy becomes much easier. In