Taster
Taster is a nationwide chain of dark kitchens with a wide range of franchised brands operating across a variety of cuisines.
the problem
the problem
Taster came to us for help in organising their social media efforts, covering four of their brands – A Burgers, Mission Saigon, OutFry, and Pasta Dreams by Jamie Oliver.
They were struggling to maintain a consistent posting schedule that was both on brand and engaging.
the approach
the approach
Our approach for Taster was to develop a unique social media strategy for each of the four brands we’d be working with. This included bespoke content for each, developing individual posting schedules that capitalised on the imagery and style of each brand.
our work
our work
The content we produced for Taster included a mix of stunning photography and engaging memes. The photography allowed us to showcase the products, whilst the memes allowed us to reach the younger demographic on social media, which was Taster’s main target market
the results
the results
Over five months, we achieved huge results for Taster, with over 1.2 million impressions, and 11,000 content engagements, across all four of the brands we worked with. In some instances, the brand pages saw improvements of 1,000% in vital metrics.
