Skip links
let's talk social
Giraffe Social

Tag: content marketing

Facebook Content

How to Optimise Your Facebook Content for Reach

If there’s one precursor to successful social media marketing, it’s having consistently good reach for your posts. By its very nature, social media is a form of community-based marketing, which relies on generating hype and dialogue between real people. You need to ask yourself an important question – is your
b2b and b2c

Social Media Content Distribution for B2B and B2C

Regardless of how it continues to be perceived by marketers, content still holds a prominent position within the dark arts of digital. However, with constant shake-ups in algorithms, content marketers have had to get better and better at creating quality, lengthy and trusted copy that warrants sharing. Content is often
Tags

Six Tips for Repurposing Content to Impact More Networks

Six Tips for Repurposing Content to Impact More Networks 1. Repurpose snippets and quotes as social media posts 2. Create feature graphics 3. Create an infographic 4. Do a live webinar/Q&A on the subject 5. Create video tutorials or an ongoing podcast on your weekly content 6. Amalgamate content into
Optimise Content
Tags

How to Optimise Content for Social Media Distribution

The Best Techniques for Optimising Content for Social Media Distribution Get serious about your headlines. Think about graphics. Get your employees to share. If you want to see the greatest amount of interaction and engagement on your posts through social media, you need to be sure you optimise content for
Shine Online

Make Your Small Business Shine Online

Making Your Small Business Shine Online: 1. Optimise Your Social Media Pages 2. Optimise your website 3. Integrate your social media and content marketing 4. Create and share better content 5. Craft an online voice 6. Learn how to listen and respond Take this year as an opportunity to make
Tags

Content Marketing for Social Media

As social media evolves, so must your content marketing. It’s easy to get left behind in such a vast, expanding market, but creating your content marketing for social media platforms will help your brand be consistent and relevant. Create a Strategy for the New Age Draft a strategy for your
Tags

Kicking Your Content Marketing into 2017

Content marketing has long played a crucial role in the best digital marketing strategies. Quality content not only entices new customers, it reminds current ones why they bought into your brand in the first place and works to make them advocates. It certainly warrants some serious investment in 2017 –
Tags

10 Tips to Help Supercharge Your Editorial Calendar

One of the most important but commonly disregarded aspects of a content marketing strategy is the editorial calendar. Any successful digital marketing strategy requires robust planning and understanding. An editorial calendar gives clear and coherent steps to creating a fully fledged strategy across board – and not just relying on
Tags

Shut Up and Listen; this is Social Media

On social media you’re never really more than two steps away from controversy. The reason for this is simple; it’s run by humans. It’s a community populated by people who say, do, and yes, laugh at, silly things. In order to get anything from it, businesses need to integrate themselves
Tags

12 Seriously Useful Tools for Content Marketers

It might seem like a bit of a cliché, but very often digital marketers are defined by the tools they use to get their work done. It’s the case across all digital channels ­- if you’re not utilising the right tools to plan and manage your time and efforts your