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Tag: content

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What is Content Marketing?

Digital marketing is full of branches and different sections that make up its vast and brand beneficial structure. One of those branches, alongside email marketing and social media marketing, is content marketing. Often overlooked, content marketing is a great way to interest and educate your audience, make people aware of
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How to Historically Optimise Your Old Content

Content marketing is one of the best branches of digital marketing because of the benefits it can provide to your brand. However, there’s a new content marketing tactic that seems to be working in the digital world – historically optimising your old content. What is Historical Optimisation? Historical optimisation is
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Six Tips for Repurposing Content to Impact More Networks

Six Tips for Repurposing Content to Impact More Networks 1. Repurpose snippets and quotes as social media posts 2. Create feature graphics 3. Create an infographic 4. Do a live webinar/Q&A on the subject 5. Create video tutorials or an ongoing podcast on your weekly content 6. Amalgamate content into
Optimise Content
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How to Optimise Content for Social Media Distribution

The Best Techniques for Optimising Content for Social Media Distribution Get serious about your headlines. Think about graphics. Get your employees to share. If you want to see the greatest amount of interaction and engagement on your posts through social media, you need to be sure you optimise content for
Shine Online

Make Your Small Business Shine Online

Making Your Small Business Shine Online: 1. Optimise Your Social Media Pages 2. Optimise your website 3. Integrate your social media and content marketing 4. Create and share better content 5. Craft an online voice 6. Learn how to listen and respond Take this year as an opportunity to make
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How Should I Use Video Content on Instagram?

It’s hard now to imagine a world without video content on Instagram, as it’s become a popular platform to share fitness tips, new product launches and reveal the gender of users’ babies all over the world. However, with social media forever growing and evolving it can be hard to keep
The Future of Content Writing
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The Future of Content Writing

The future of content writing is one to look forward to. Content should always be of good quality with a target audience in mind and a story to tell, but what does the next couple of years hold for content writers and the audiences that read their work? When writing
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Content Marketing for Social Media

As social media evolves, so must your content marketing. It’s easy to get left behind in such a vast, expanding market, but creating your content marketing for social media platforms will help your brand be consistent and relevant. Create a Strategy for the New Age Draft a strategy for your
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Changing Your Online Voice for the New Generation

The modern social era brings more and more problems for people wanting to advertise their products and services online. Although, apps and social media sites are adding more to their advertising and promoting tools, many are hindered by other aspects that block people from seeing the brand. People tend to

Why Instagram Inspirational Quotes Don’t Inspire Quality Engagement

Inspiring engagement may be harder than it looks – but Instagram inspirational quotes graphics aren’t always the right way to go. If you want to inspire more Instagram engagement (and by golly you do) you first need to revisit what engagement is and means. Firstly, Instagram engagement doesn’t just refer