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Tag: content

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Kicking Your Content Marketing into 2017

Content marketing has long played a crucial role in the best digital marketing strategies. Quality content not only entices new customers, it reminds current ones why they bought into your brand in the first place and works to make them advocates. It certainly warrants some serious investment in 2017 –
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10 Tips to Help Supercharge Your Editorial Calendar

One of the most important but commonly disregarded aspects of a content marketing strategy is the editorial calendar. Any successful digital marketing strategy requires robust planning and understanding. An editorial calendar gives clear and coherent steps to creating a fully fledged strategy across board – and not just relying on
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Shut Up and Listen; this is Social Media

On social media you’re never really more than two steps away from controversy. The reason for this is simple; it’s run by humans. It’s a community populated by people who say, do, and yes, laugh at, silly things. In order to get anything from it, businesses need to integrate themselves
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12 Seriously Useful Tools for Content Marketers

It might seem like a bit of a cliché, but very often digital marketers are defined by the tools they use to get their work done. It’s the case across all digital channels ­- if you’re not utilising the right tools to plan and manage your time and efforts your

5 Brands Who ‘Get’ YouTube

  Video is an incredibly accessible form of content and for brands who invest in it, it can be one of the most successful forms of marketing. With great video content having the ability to entertain, educate and inform all rolled into one package, it’s no wonder some top brands
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Top Five Reasons to Love Top Five Articles

  There are an abundance of lists on the internet. Thanks to the likes of Buzzfeed and Mashable with a simple Google search can find a list for pretty much anything. And it’s normally only when we reach number 3 on “This year’s 5 hottest summer insoles” that we begin to wonder why.. People
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What Kind of Content is More Likely to get Re-Tweets?

Twitter has quickly become the go-to place for news, information and social interaction. A wide variety of content gets posted; videos, pictures, links and all sorts. But what sort of information is more likely to be shared and what can you include in your tweet to gain popularity through the
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Five Blog Genres that can Boost Traffic

Editor’s Note: Since this article was posted Google’s algorithms have gotten a lot smarter. Whatever the theme to your blog or the style of your content, you cannot afford to scrimp on quality. To stand a chance of ranking well on SERPs, you need to be sure that your article not only
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How to get more interest to your Pinterest?

  Unless you’re having a seriously committed go at dieting, a slice of cake, warm pudding or pastry, maybe even all three, is a wonderful thing to have once in a while. It’s even better if you buy it from an independent baker or retailer, like the ones I saw

3 tips for writing original content in record time!

  Before I even start, I must admit that I’ve always been a bit odd… For example, when I was really young, (maybe 7 or 8?) I remember writing lots of poetry and even enjoying writing entire poetry books. Later on I moved into writing action adventure books, which I