Email Marketing - Giraffe Social

Email Marketing

How to Avoid Email Spam Filters [INFOGRAPHIC]

Is email a key part of your marketing strategy? If so, you know how annoying it can be when your efforts don’t bare any fruit. Part of the reason for this could be that your blasts aren’t even being seen! There’s a chance they may simply be being dropped directly

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Our Guide to Email Marketing Mastery: Why Email Marketing?

Why Email Marketing? While social networks are oversaturated with messages, we subconsciously consider our email inbox as a place of solace, where most of the messages we see are ones that we’ve already given the thumbs up. Businesses of all sizes can benefit from email marketing as part of their

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Our Guide to Email Marketing Mastery: Building your Recipients

Building Your Email Marketing Recipients 1. Follow email marketing regulations 2. Gain sign-ups 3. Avoiding spam filters 4. Set delivery expectations Email marketing should be an integral part of most digital marketing strategies. On average, email marketing “drives an ROI of $36 for every $1 spent, higher than any other

Constructing Emails

Our Guide to Email Marketing Mastery: Constructing your Email

Constructing Your Email Marketing Campaign: > Creating objectives and goals > Identify your audience > Crafting a great message > Email structure and design > Email subject lines and A/B testing > Network integration > Testing, times & dates For small and medium-sized businesses, email marketing should be an integral

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Isn’t “Digital Marketing” Just “Marketing”?

The power of digital marketing is a very real and discernible thing. You don’t have to look far to find evidence of successes that businesses have had because of their digital presence. So why do we still call it ‘digital marketing’? Isn’t it just ‘marketing’ now? What is Marketing? Marketing

analysing email marketing campaigns

Our Guide to Email Marketing Mastery: Analysing your Email Marketing Campaign

Email marketing should be an integral part of any digital marketing strategy, especially for small and medium-sized businesses. We’ve created our guide to email marketing mastery to give you a better grasp of the finer details and help you tap into your business’s potential. In this instalment, we’re focusing on

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