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Tag: Explained

The Most Important Social Media Lesson: Content Is King

  Since Bill Gates wowed the world with ‘content is king’ in 1996, it’s only recently with the #digitalboom that businesses are noticing the importance of strong content as a winning social media strategy. Good content evolves your target audience. They want significant information, continuing discussions and helpful guidance. So,
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What is Soundcloud?

  Soundcloud is pretty widely known these days and has become a bit of a household name. It is a website that allows unsigned artists to distribute their music online, on a platform where people are looking for new music. It’s a website that was started in Sweden, but was

What is Viral Marketing, and How Should I Use It?

Viral Marketing is a strategy that deliberately promotes and encourages the sharing of your information. It could include, but is not limited to, polls, competitions, cryptic content, shocking content and online games. It’s time to spread the word, not about what I had for dinner, or why I think my
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What is a blog?

If you have something to say about anything at all, blogging is one of the best ways to get people listening to you. Whether you are just looking to engage with different blogs, or even if you are interested in starting your own, this article will help you get to

What is Snowglo?

Although Kane and Phil run this awesome Social Media Management company, they also have another venture that has been in the works for around 18 months. They wanted to create their own social network – how hard could it be?  The answer is really hard!  But here we are, 18

Social Networks Explained: Pinterest

  Photo sharing network Pinterest originally began development in 2009. Co-founded by Paul Sciarra, Evan Sharp and Ben Silberman, the network was designed with the concept of a platform where users can upload, sort and share images. Pinterest is a site where users can upload and share photos. It provides a place

Social Networks Explained: Foursquare

  Founded in 2009 by Dennis Crowley & Naveen Selvadurai, Foursquare is a web and mobile app that allows users to post their location at a venue – a “check-in” – and connect with friends. As a “search and discovery” app, Foursquare users are encouraged to be hyper-local and hyper-specific with their
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What is Klout and is it really useful?

    What is Klout? Klout is a website that supposedly measures the influence you have on social media. It was launched in September 2009, and modestly refers to itself as ‘the standard for influence’. It has been met with very mixed opinions. A lot of people have jumped on the
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What is YouTube?

  YouTube is a website that allows users to search, watch, and share videos of pretty much anything (within reason). Every minute over 35 hours of video is added to the site, and 2 billion videos are viewed every day. It is free to have an account and free to share

Hello from Giraffe Social Media!

Welcome to the Expert Blog of Giraffe Social Media.  The mission of this blog is to help you with all things social media. We will be aiming to explore every area of social media, providing industry updates and showing you how it can be used to market your business. With