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Tag: Influencers

the impact of micro-influencers [INFOGRAPHIC]

In the ever-evolving world of social media, micro-influencers are powerful allies for brands. With followings ranging from 1,000 to 100,000, influencers command high engagement and trust within their communities. This infographic explores the impact of micro-influencers through case studies and key statistics, looking at why they are a valuable asset
guide to influencer sizes

A Strategic Guide to Influencer Sizes: Navigating Nano to Mega

In the fast-paced world of social media, influencers play a pivotal role in shaping brand narratives and driving consumer behaviour. Whether you are new to influencer marketing or looking to refine your strategy, understanding the different influencer sizes—from nano to mega—is essential. This strategic guide will provide you with the

A Guide to Running Giveaways with Influencers

So you’ve read our Guide to the Different Types of Influencers, and found yourself the perfect influencer to promote your product/service and help you achieve your desired goals – great! Now you need to consider what type of post you want them to share. Giveaways with influencers are a fantastic
- Influencer Marketing Mistakes to Avoid

Common Mistakes in Influencer Campaigns

It’s easy to feel daunted by the world of Influencer Marketing. Every industry has different standards, and every creator has a different price-scheme and way of working. At Giraffe, we’re veterans in the Influencer Arena. That’s why we want to help you avoid a few common missteps businesses make in
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Ten More Amazing Social Media Stats [Infographic]

Can’t get enough of social media stats? Neither can we – that’s why we’ve made yet another handy infographic to round up ten more fascinating facts about all things social. Read on to find out: What percentage of brands say social media helped with their exposure How many Twitter accounts

How to do Social Media for Garden Centres

It’s time for another handy social media guide! This time, we’re getting green-fingered with a few handy hints on how to get to grips with social media for garden centres and nurseries. Gardening has had a pretty dramatic makeover in recent years. A hobby that was previously seen as something
Instagram Influencers

What are Instagram Influencers?

Influencer Marketing is rising in popularity as more and more businesses and individuals pair up to promote products and services. It’s a marketing trend that has grown and evolved as brands have seen the benefits of having ambassadors and influences on their side. One of the largest platforms for influencers

Social Media and the Fitness Industry

Social media and the fitness industry have created a relationship with each other that seems to have taken over social sites such as Instagram. Before social media, fitness was a thing considered solely for the gym, that people could choose to ignore if they wanted to. However, the fitness industry

5 Periscope Users To Avoid Unless You Want Serious Wanderlust

If you’re the sort of rugged gadabout who would much rather be exploring distant lands than working in an office, you should avoid this article like the plague. Similarly, if your mouth waters at the thought of unfamiliar spices and exotic ingredients rather than the bland, tasteless cuisine of home,