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Tag: Social Media

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Social Media News Roundup: October 2019

In social media news this month, Instagram tests a new Invites sticker and a Group Stories feature, Facebook prepares for its new News tab and Pinterest allows users to react to videos on the site. It’s never too late for a party Fed up of trying to organise events without
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Social Media News Roundup: September 2019

In social media news this month, LinkedIn creates a new Skill Assessments feature, Facebook starts to remove the like count, and IGTV gets a new branded content tag tool. LinkedIn let you showcase your skills LinkedIn has made social media news this month with its new Skill Assessments feature that

Authenticity Breeds Advocacy on Social Media

Companies that invest in improving the authenticity of their brand on social media are investing in a framework that will allow them to command a far greater pool of advocates for their business. It’s clearly evident that in order to promote organic network growth, brands need to spend time engaging

What is a Social Media Influencer?

A short while ago, the phrase social media influencer didn’t exist. Now, it’s a job title and an attractive occupation to young people who want to get a large following on social media and free gifts. But what actually is a social media influencer, and where did the term come

The Best Strategy for Getting Facebook Likes

Growth is an important objective for a company to have, and not just regarding the team or business plan. Social media should be an essential part of your marketing strategy because of the benefits it can bring to your brand. Growing your audience sounds easier than it is, but it
Social Media News

Social Media News Roundup: August 2019

In social media news this month, Twitter creates a search bar for its direct messages feature, Facebook allows you to see and control all the data they have collected from external websites and apps and Instagram trials a new way for users to experience ads in the Stories feature. Twitter’s

Is Instagram Right For Your Business?

Image based social networking site Instagram rose to prominence in 2010 and experienced such rapid growth and popularity that Facebook purchased them two years later for a cool $1 billion (didn’t they know they could download it for free?) With roughly 60 million photos shared on Instagram daily, it’s certainly
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How to Optimise Your Facebook Content for Reach

If there’s one precursor to successful social media marketing, it’s having consistently good reach for your posts. By its very nature, social media is a form of community-based marketing, which relies on generating hype and dialogue between real people. You need to ask yourself an important question – is your
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Social Media News Roundup: July 2019

In social media news this month, Facebook takes action on scam ads, Twitter introduces a new ‘Follow’ tool, Instagram tries going without the likes and Instagram Stories gets an update. Facebook hates scam Facebook hits back at scam advertisers by releasing a new tool exclusive for users in the UK.