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Tag: Social Media

social media news roundup November 2022

Social Media News Roundup November 2022

It’s that time of the month again, time to inject your day with a healthy dose of social media news. Giraffe has you covered for the latest social media updates and even though this month has felt like Twitter and Elon Musk have dominated the headlines, we assure you a
apple social media case study
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Apple’s Social Media: The Tech Giant’s Marketing

Apple has become one of the most world-renowned names in consumer electronics, cloud-based services, and computer technology. With the prevalence of the Apple brand in modern-day life, it’s unusual for Apple to not have a huge social media presence. Apple’s branding and products follow a minimalist, ‘less is more’ approach,
Socila Media News October 2022

Social Media News Roundup October 2022

Welcome back, it’s been a busy month in the world of social media news, but then again, so is every month, right? That’s why you turn to Giraffe to keep you updated on the latest updates. Don’t worry, we have you covered. Read on for the latest social media news.
gymshark social media case study

Gymshark Social Media: How Do They Use It?

Before we dive into a Gymshark social media case study, let’s consider where it all began. Starting in 2012 as a screen printing operation, Gymshark has grown into one of the most recognisable fitness brands online today. A huge part of their growth comes from their expansive, creative social media
What is Content Creation?

What is Content Creation?

Content creation is a term used often in digital marketing, but what is it? First and foremost, we must answer the question: what is content? And, unfortunately, there is no simple answer. “Content” is often used to refer to different things and acts as an umbrella term. HubSpot, for example,
Social Media News Roundup September 2022

Social Media News Roundup September 2022

We are back again with another dose of social media news. The nights may be getting darker and colder, but Giraffe is here to wrap you up in a warm blanket of social media updates. So read on for the latest! LinkedIn Rolls Out Option To Pin Comments In Reply
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Social Media and Content Compatibility

Social media and content compatibility goes hand in hand to ensure great results from your digital marketing. What makes them best buds is that one builds up the other and vice versa. Social Media and Content compatibility can create unprecedented results. A combined marketing strategy only works when all the
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Creating Brand Consistency on Instagram

Consistency is key when it comes to building your business. So what is Brand Consistency? Brand consistency is defined as the expression that affects the way people think about your business. The more consistent your communication with your audience, the more consistent your branding is. Having consistency within your brand
making authentic content

Making Authentic Content for Social Media

In the past few years of uncertain times, it is clear that there is an increasing need from consumers to experience real and authentic content on social media, especially when it comes to brands. Sprout Social has reported that “90% of consumers say authenticity is important when choosing the brands they
social-media-news-roundup-february-2022

Social Media News Roundup February 2022

Where did February go? We’ve been so busy keeping on top of social media news that it’s gone by in a blur. We hope everyone is seeing increasing success with all their social media strategies and seeing them go from strength to strength heading into 2022. Read on for our